પ્રેમ પ્રેમ સબ કાઈ કરે, પ્રેમ ન ચીન્હે કાય;

prēma prēma saba kāī karē, prēma na cīnhē kāya;

Literally: Everyone talks of love, but no one truly recognizes love;
What it means: Many people speak casually about love, but very few actually understand its true, deep nature.

Also said as

ગુજરાતી કહેવતસંગ્રહ (Gujarati Kahevat Sangrah) (1923) ગુજરાતી કહેવતસંગ્રહ (Gujarati Kahevat Sangrah) (1921) · read from the scan by machine — the Gujarati itself is unchecked · English is machine-made and nobody has checked it yet

Heard it differently, or know we've got the sense wrong? Tell us — that is exactly the kind of correction this needs.